NessiePenguin

NessiePenguin is a gamer and content creator from United Kingdom who loves penguins and mostly plays cozy and life simulation games, especially The Sims 3. She is known as one of the most talented builders in The Sims 3 community, and has produced a lot of builds and other gaming content in the past few years.

The goal of the project was to redesign the whole website to improve navigation and presentation and organize her The Sims 3 creations and posts, providing a seamless, clean, organized and intuitive user experience and making it a more cohesive and fun platform for her and the rest of the community. Before the project started, I found that the website had issues with the navigation, organization and presentation of her beautiful content, so I addressed these by creating new layouts and systems, refining and implementing her brand colors and identity to her platform, organizing her content, and other necessary adjustments to improve the look and user experience of the whole website.

The new design was inspired by the colorful art of retro gaming, the owner's existing brand and content, and her love for penguins.